Laura Heller

And another….

Posted in Tech Blog by lfheller on August 28, 2008

Crunchgear is at it again, posting more misinformation and dubbing something childish and glittery, “for the ladies.”

The gear in question? Sony earbuds with sparkly colorful casings. Saying they are designed for women is yet another fabrication of the blagosphere, since the product is for the Japanese market where men have been known to drive pink cars tricked out with Hello Kitty. Oh, and the company info is in Japanese.

Crunchgear doesn’t read Japanese. Instead it sources Impress, a tech watch site, then translates it to English using Yahoo. How accurate is all this? Well, the translation has a release date of 2006……

Even worse, the whole thing was picked up and reported as gospel on Apartment Therapy, complete with the condescending “for her.”

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Chauvinism? Not Really….

Posted in Tech Blog by lfheller on August 27, 2008

Here’s a bit of misinformation so egregious it makes me hope Canon gets litigious.

Crunchgear.com has somehow twisted Canon’s description of a new camera aimed at the teen and tween market. Twisted it with this charming headline, “PowerShot E1: Canon’s women-only digital camera.” For women, because the camera leaves out “unnecessary buttons.”

And because the blogosphere is often one giant game of telephone, Boing Boing’s John Brownlee mucked it up even further. Brownlee is joking, attempting to lambast Canon for its chauvinistic ways. Problem is, he’s reacting to another blog and simply lending legitimacy to Crunchgear’s misinformed premise.

It’s hard enough for product development and marketing efforts to women to be taken seriously without this foolishness.

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Are Media Collections a Thing of the Past?

Posted in Tech Blog by lfheller on August 21, 2008

Paul Mawhinney is trying to find a home for his record collection. All you need is $3 million and a very, very, very large space. The seller went from traveling salesman and collector to record store owner who saved a copy of every record he carried. The Library of Congress calls this the largest record collection in the world and it contains rare, exclusive recordings, much unavailable on CD or digital format. It’s been appraised at $50 million but like with real estate, things are worth only what people will pay and Mawhinney hasn’t found any takers. A jazz fan I know just donated his collection to his alma mater after waiting years for them to secure a grant to cover the climate controlled housing and care the collection will need. View this fascinating interview with Mawhinney, which begs the questions: what price can you put on a lifetime’s passion? And in this day of environmental concerns, reducing our footprint and eliminating the physical from our media, is this a pasttime best relegated to the past?